Information Support
Legal proceedings, coverage of corporate conflicts in mass media, PR
In legal practice, there are disputes that require wide public attention and attention of the public authorities, which attention can be obtained through media coverage, involvement of opinion leaders, “influencers”, and dissemination of information in social networks.
This is necessitated almost every time when the opponent has a high status, administrative resource, influential partners among the public authorities, in the event of major commercial disputes and class actions.
Publicity is always required where the court might make a subjective decision.
Information support means as follows:
PR-strategy development and selection of the target mass media;
Monitoring of trial participants’ activities, development of communicative detuning from opponents;
Involvement of the Federal press (RBC, The Kommersant, The Vedomosti, The Forbes) and television in the conduct of the case, and regional and legal media, where appropriate;
Cooperation with journalists (writing press releases, arrangement of interviews, coordination of texts));
Holding of press conferences on the judicial process;
Invitation of journalists to court sessions concerning the project;
Planning and coordination of PR-team’s activities throughout the project.
In some cases, work with opinion leaders and in social networks (initiation of discussions concerning the judicial process and monitoring thereof) is added.